Product Description: Here is the essential reerence for writers-from the self-published to those published by major houses-written by a leading book publicist who pitches books to media every day of her working life. Each chapter details what happens to a book once it's off press, and how authors can be helpful in the promotion process-or even spearhead it if need be-to get the coverage their books deserve.
Awesome deal! This book is full of great information. It is easy to read and definitely not boring like most PR books I have read.
Savvy Author's Guide to Book Publicity -- great! This book is excellent! The information matches and adds to my experience as a published author. I only wish I'd known about it before I published!
It was very helpful I am a first-time author and your book most certainly help me to sell and promote my book. The title of my book is "Redemption & Deliverance." Dutchess Taylor
This book is almost bibical! I am an author with a book due to be released November 2007. This book without a doubt is well written, full of insider information as well as information from an author's perspective.
I constantly refer to the book (hence the bible reference) and reread sections that may help me at whatever point I'm at in my marketing campaign. It is an empowering book for those seeking the best publicity, marketing, and venues for their creative works.
Ms. Warren's book has educated me regarding the importance of ME being present in my book's life!
Adrienne Zurub Author of, 'Notes From the Mothership ~ The Naked Invisibles' [...]
The Savvy Author's Guide to Book Publicity The Savvy Author's Book Publicity is a guide to help authors make the best use of their book publicist and publicity opportunities. The author, as professional publicist, has seen first hand a lot of the mistakes that authors make when promoting their book. Often in an attempt to help their publicist, they actually hinder their efforts. The Savvy Author's Guide gives authors ideas on ways that they can work with their publicist to make the best use of his or her skills. This book also gives tips on how to make the best use of any potential promotional opportunities and what to do once your publicist starts to focus his or her attention elsewhere.
The Savvy Author's Book Publicity is somewhat unique among books about promotion. Many such books focus on the things that authors can do to promote their books themselves. Rarely do these books mention anything pertaining to publicists beyond a sentence stating find a good publicist. However, this book states in a straightforward way not only what you can expect from your publicist but also how to actually use his or her skills to better your promotional efforts.
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