Product Description: I'd Rather Be in the Studio! The Artist's No-Excuse Guide to Self-Promotion offers practical approaches that help you sell more art and build an art career that lasts. Alyson B. Stanfield, the art-marketing guru behind ArtBizCoach.com, shares self-promotion tools that have enhanced the careers of thousands of artists. You'll learn how to: (1) Introduce yourself as an artist so people want to know more; (2) Nail your artist statement to discover the right words for all of your marketing messages; (3) Expand your mailing list and use it to cultivate collectors; (4) Create marketing materials that outshine the competition; (5) Become a media magnet so buyers come to you; (6) Take advantage of your Web site and blog to build a bigger audience; and much more. It would be great if there were a precise formula for getting your art into galleries, museums and private collections. But every artist's path is different. That's why I'd Rather Be in the Studio! provides easy-to-follow self-promotion practices that help you find your way at any point in your career. Match Internet marketing strategies with sincere personal skills to take charge of your career.
Excellent Book (but it won't happen overnight) I thought this book was a good start in learning how to sell your art. You do have to take action, but there is some luck involved as well. This gives you the action part. I am a professional artist already, but I am going to use the tips from this book to make my art career even better. For one thing I plan to stop procrastinating :^). If you'd like to see my work, check out www.wworcesterart.com
I'd rather be in the studio! Alyson did a great job on this book. A must have for any artist. Invaluable. Laura K. Aiken
Great book! Combines conceptual strategies with practical advice. I highly recommend this book for self-employed artists of all kinds.
useful I would recommend this book to anyone and everyone who is beginning a career, or would like to increase their art business. Very informative,it will get you excited about the business end of art!
This book is not just for artist I LOVE this book and I am not an artist. The tips and techniques that are shared in this detailed and well researched book are amazing and will help anyone that needs to market themselves. I launched my blog and have done really well with it using the information Stanfield provides in the book. One of my marketing mentors advises to check out what other people in other industries are doing. If you only do what everyone else in your field is doing you will have a hard time standing out. Not being an artist I found this book to have fresh new ideas and concepts with new twist on things I already had been doing. I haven't taken it off my desk since I got it. I keep referring to it and using it over and over.