Product Description: The most respected single reference for buyers and sellers of creative work returns in an updated ninth edition, containing the latest, essential information on business, pricing, and ethical standards for nearly every discipline in the visual communications industry--from advertising to publishing to corporate markets.
A book every artist should have. ^ Full of information most of us do not really think about, like pricing, contracts, etc. Worth every penny.
Excellent Book ^ I recently got this book and from what I have been seeing so far I know that this book will be so valuable to me. I recommend this book for artists of every medium.
Finally! ^ Finally, a new addition that was published while the economy was overheated in 2007, the 12th edition. If all the staggering Federal deficit spending brings us hyper-inflation in the next couple of years, the Graphic Artist Guild will need to publish a new addition, soon, with updated prices that are adjusted for inflation.
Great reference for freelance / contract designers & illustrators ^ I first saw this series of books when working in house in the late 90's. I somewhat forgot about them until seeing the book at a local Big New bookstore, where I picked up the most recent copy and checked it out a bit. I realized that I should have bought this book years ago, when I first went out on my own in the design world, so I came home and ordered it up on Amazon (for about 40% off the price it was at the bookstore.) I probably should have bought it at the bookstore, since I spend a lot of time there but times are tough, you have to save where you can.
The book is broken down into just about every segment / classification you can think of. From designing stamps for third world countries to doing medical illustrations for advertisements (and literally everything in between). There are a few tiny holes (ie: catalog layout), but with so much other subjects / materials for cross referencing, it's pretty easy to figure out what the rate should be.
All in all, I'd HIGHLY recommend this book for anyone who does any freelance or contract work in the creative field. It would be a great gift for any recent or future college graduate in the graphic design / illustration field. There's loads of information inside it's covers.
Very resourceful ^ I'm a freelance graphic/web designer who is looking for good resources on developing contracts and average pay rates. This is by far a very handy resource to have around.
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